Remove Hurdles, Build Trampolines

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One of the major complaints authors have about traditional publishing is their focus on placing hurdles everywhere they can along the road to authorial success.

This is, of course, a necessity for them in a lot of ways. Big publishing houses especially survive and thrive on the strength of their gatekeepers, and the gates they control. Their connections with vital links in the chain — from agents to print houses to media to distributors to book stores — are what allow them to make deals that are generally unfavorable for authors and still be in business.

There are still benefits to going with a traditional publisher, but in many cases you need not dodge their hurdles in order to have your work read and to establish an income from your work. There are myriad methods to publishing success these days, and still more out there waiting to be discovered by some adventurous soul.

We see it as our duty to remove hurdles whenever possible from the path of aspiring authors. Instead of encouraging creatives to go down the path of greatest resistance, we hope to pave many roads, making them easy to tread. In addition, we’ll build trampolines — resources that will help them achieve greater heights — along the way where possible.

Why do this? Why invest our time and resources in making things easier, when the established business models that would be easiest for us to follow prescribe doing the opposite?

Because we think there are great opportunities for those who are willing to toss out antiquated business models in favor of new, experimental ones.

And because we’re authors. And we like trampolines.
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• Authors as Businesspeople
• Remove Hurdles, Build Trampolines
• Indie Publishing
• Learning & Teaching
• Vehicles & Stories
• Business Models

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